Design and UX

AI-powered research.
Human-centered
design.

AI has made design easier. But it’s also raised the bar for user
expectations. We go beyond templates to create authentic,
personalized experiences for your users.

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Pixel-perfect
isn't enough

Beautiful apps are table-stakes today. We dive deep into real-world insights and AI-driven research to design experiences that predict user behaviors and surpass their expectations.

Case study

Creating an immersive
travel experience for
Marriott Bonvoy

See how we worked with Marriott’s in-house design team
to develop an interactive web experience, including
immersive articles, photo essays, and podcasts.

  • 5% increase in bookings
  • Shorty award winner

The Modus Way

Our design approach

Our design process keeps your user at the heart of all creative decisions.

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Smart discovery and research

We combine AI-driven analytics with real user research to uncover meaningful insights, not just data points.

BENEFITS

  • AI-assisted analysis of user behavior and market trends
  • Human-led user interviews and competitor research
  • Data-driven persona development
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Strategy and prototyping

Next, we refine concepts quickly, prioritize what matters, and validate ideas early with rapid prototyping.

BENEFITS

  • Feature prioritization
  • UX strategy and user flow mapping
  • Quick iterations with rapid prototyping
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UI/UX design and testing

We blend AI automation with expert design craftsmanship to create intuitive, accessible, and high-performing interfaces.

BENEFITS

  • AI-assisted UI component generation for consistency
  • Real-world usability testing with human feedback
  • Automated design validation across devices and platforms
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Launch and optimization

Post-launch, we provide continuous support to keep it effective and up-to-date.

BENEFITS

  • Monitor user feedback and analytics.
  • Provide updates and optimizations.
  • Implement design improvements as needed.

200+

applications designed

$100M+

revenue generated

25+

open source contributions

Design trends

Explore insights

The comprehensive list of questions you need to ask before a product design project

Asking the right questions before beginning a product design project sets your team and project up for success. Here’s what product designers should cover on an introductory call.

Read More

Create User Personas You’ll Actually Use

Most user personas are a great way to understand the hobbies of fictional Shutterstock characters, not so much for elevating…

Read More

A Simple Introduction to Customer Journey Mapping

Today, the vast majority of brand touchpoints are digital. Successful brands understand the importance of each user interaction. That’s why…

Read More

Case study

How UNIQLO revamped their mobile app experience

As one of the world's leading fashion brands, UNIQLO partnered with Modus Create to upgrade its mobile experience using React. Through extensive user research and rapid prototyping, we reduced load times, increased engagement, and boosted revenues in international markets. By migrating from Angular to React and adopting Agile best practices, we provided UNIQLO with a faster, more scalable app and enhanced their future development processes.

A lot of startups would benefit from the experience Modus Create brought to the table. It has set a very solid foundation on which we can grow now.

— Thomas Hufener, CEO

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From a business value point of view, the AVP ensures cost savings of about 30%, and the time to market has been reduced from weeks to hours.

— Lorenz Schweiger, Head of Business Development and Strategy for the AVP

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Modus Create understood our challenges and was committed to provide a solution that met our goals.

— Sapna Aggarwal, PMO, Business Process Specialist

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Modus Create was an amazing partner for our GitHub migration to the GitHub cloud. We needed someone that could come in with expertise and show us the way, not just supplement our capacity.

— Mark Quigley, Global Leader for Engineering Effectiveness

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Contact us

Talk to Modus

Book a consultation with Modus Create and get clarity on your next project.
Together, we'll create a roadmap to accelerate your AI adoption.