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November 10, 2020
1:00 pm - 2:00 pm EST



On November 10th, Modus Director, Strategy, Drew Falkman, will be joining Todd Olson, co-founder and CEO of Pendo, for an insightful interview on PMA.LA. The interview will dive into Todd’s experience building and managing the industry-leading product management company, fueling business growth, and his new book “The Product-Led Organization: Drive Growth By Putting Product at the Center of Your Customer Experience”. Join product leaders from around the globe for an informative conversation on Linkedin Live.

The webinar is hosted by Modus Create and PMA.LA and will be at 1 PM ET on Tuesday, November 10th. Register via Linkedin here.


Todd Olson

Todd OlsonTodd Olson is co-founder and CEO of Pendo, a platform that accelerates and deepens software product adoption. A three-time entrepreneur, Olson teamed up with fellow product leaders and technologists from Red Hat, Cisco and Google to launch Pendo in October 2013. The company has since raised $206 million in venture capital, landed more than 1500 customers and now employs 430 people across six offices around the globe. In 2020, Pendo ranked #26 on the Inc. 5000. It has been named an Inc. Best Workplace annually since 2018 and the No. 1 private cloud company to work for by Glassdoor and Battery Ventures in 2019.

Todd’s passion for helping digital teams build great products led him to write his first book in 2020. “The Product-Led Organization: Drive Growth By Putting Product at the Center of Your Customer Experience” was published by Wiley in September 2020.

Drew Falkman

Drew FalkmanDrew Falkman is Director, Strategy at Modus Create. He has been providing product and technical direction to companies from startups to Fortune 500s for over 20 years.

He is a published tech author, trainer, and speaker, and has a never-satiated passion for technology. In his spare time he loves to write stories and blogs, build, cook, play music, enjoy time with his family, and make wine.