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The Correlation between Hype and Opportunity in Product Development

March 18, 2020

Is it possible to analytically evaluate the best time to launch a new product? Bogdan Coman shares insight on predicting market readiness, conditions for market disruption, and best practices for launching a new product.



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COVID-19: Business Continuity Beyond Working From Home

March 16, 2020

Beyond encouraging employees to work from home, organizations need to plan for larger business continuity in the face of the COVID-19.

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Why It’s Not Good Enough To Be Better Than Just Your Direct Competitors

February 28, 2020

While many organizations compare their products only to analogous and competing products, few realize their product is competing with every product your customers use. JD Jones shares tips for delivering greater and establishing relevancy in the product space. 


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Modus Product Management and Strategy Practice

February 21, 2020

At Modus, the product management function is guided by a set of key precepts. Director, Strategy Drew Falkman shares our core principles for Product Management and Product Strategy.

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Values of a Remote First Company

February 14, 2020

As employees prioritize flexibility, remote work is no longer a perk for companies to offer their teams, but a necessity. Consulting Operations Manager Sarah McCasland discusses the benefits of remote work and best practices for transitioning to a remote first company.

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Interaction 20 Recap: Lessons From Milan

February 12, 2020

Director, Customer Experience and Design, Chris Avore, recaps his experience and the significant talks that shaped the program at this year’s Interaction 20 event.

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Modus Transformation: Change Through Action

November 27, 2019

Modus Director, Strategy, Drew Falkman, discusses Action Research, Modus’ Kinetic Transformation, and more in his new article.

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